Dec. 1, 2021

Bence Jendruszak, Cofounder of Hungarian Startup Seon Fraud Fighters, on How to Build A Low-Sales Touch Enterprise-Grade Security Company

Bence Jendruszak, Cofounder of Hungarian Startup Seon Fraud Fighters, on How to Build A Low-Sales Touch Enterprise-Grade Security Company

My guest today is Bence Jendruszak, Cofounder of Hungarian Startup Seon Fraud Fighters, who started Seon right out of university and has very quickly built a revolutionary digital fraud prevention platform serving clients like Air France, Patreon and Lad


  • [01:53] What convinced you to begin yet another online fraud prevention company?
  • [4:52] How did you structure your product, your team, and other aspects of your company to get quick time-to-value, your core promise to customers?
  • [11:59] Could you tell us more about your hybrid model of sales? 
  • [15:15] How easy is it to start a tech company in Hungary? And what are the biggest challenges of setting up a company and running it from Hungary?
  • [17:26] Beyond product and unit economics, what else do you think a startup needs to do for a successful fundraise? 
  • [19:52] Could you share your insights on some of the latest fraud trends?
  • [24:34] Rapid round: Favourite book, productivity tool, city and quote


Links

Company: Seon

Book: 48 laws of power